Hello World
Most people build things because they’re told to. But every once in a while… someone builds because they’re wired that way. Because they can’t not create.
I’m one of those people.
I don’t have a neat title. You won’t find me handing out business cards — I don’t own any. What you will find are ideas turned into strange, beautiful things: sites, stories, visuals — all stitched together by instinct and a kind of creative persistence that borders on spiritual… or insane, depending who you ask.
I collaborate with AI like it’s a trusted (if slightly unpredictable) co-pilot. I tell and edit stories in the negative space. I craft and deliver design permeables that don’t just look good — they shift something in the way you see, think, feel.
Most days, I love what I do. Some days, I question everything. And that’s what makes the work real.
Do The Site isn’t a brand. It’s a playground. A lab. A flare shot across the sky, signaling: “Hello world. I’m making something. You’re welcome to watch. But don’t expect to understand.”