My journey into branding, web creation, and graphic design has been shaped by both passion and a fair share of unexpected twists. After rebranding my brick-and-mortar business three times, I realized that what truly excited me wasn’t the daily grind but the creative process of bringing a brand to life. This revelation led me back to college, where I dove into graphic design and website development courses.
I graduated in 2019, full of excitement to begin my new career, but life had other plans. A series of challenges tested me in ways I never anticipated, leading to a period of burnout that many creative professionals can relate to. But even during the tough times, I never lost my love for design and helping others create something meaningful.
Then, one day, a serendipitous moment changed everything. While in the Publix parking lot with my daughter, I met a girl collecting signatures for a petition to legalize cannabis. Naturally, I signed, and as we talked, I learned she was a backend coder using ChatGPT to help with her work. That conversation was my lightbulb moment—I realized that I could use ChatGPT not just for coding, but for writing, designing, and more.
Since then, ChatGPT has been my partner in creativity, helping me build my cannabis education site and assist in other areas of life. It’s given me the push I needed to reignite my passion and continue on my creative path.
Now, my goal is to help others navigate the world of graphics, branding, and web creation, just as I’ve learned to do. I also want to demystify AI, showing how it can be a practical, empowering tool in the creative process. While there’s plenty of deep dives into AI out there, I focus on the reality of using it day-to-day, sharing the ups and downs of this evolving relationship.
Through my work, I hope to show that creativity is as much about those ‘God’ moments as it is about the skills we develop and the tools we use. It’s these unexpected encounters and realizations that remind us of the human side of our work and the world around us.